Under a sunny, blue-skied evening this past May, over 100 Aikenites came together to form the Do It Right Alliance — a citizens’ effort to address concerns about Project Pascalis and the plans by the City and its development partners to take a wrecking ball to our Historic downtown.
The meeting took place at the Horse District lawn of Aiken resident, Luis Rinaldini, who spearheaded the effort and graciously provided a full complement of refreshments, comfortable vintage seating, and a talk to lay the groundwork and set the tone for the Alliance.



“We are all here because we love Aiken and we are worried that what is going on downtown is not going to be good for Aiken,” Rinaldini explained. “It’s just not right for Aiken.”
Since the May 11 meeting, Do It Right Alliance members have spent countless hours in research, in discussion and meetings, distributing stickers and signage, and holding public petition-signing events. Behind the scenes, legal action against the City is being prepared to address any violations both City ordinances and SC law.
Follow the Alliance at their Do It Right! Facebook page. Contact Debbie Traves Brown from that page for more information.
Build a 2 story hotel in keeping with historic Aiken with no apartments or parking garage. Apartments are being built all over greater Aiken. The photo in the Aiken Standard was shocking!! No!